Microsoft and Apple employees jump to join Meta Platforms as the company sets its sights on creating the Metaverse.
According to two former Microsoft employees cited by the Wall Street Journal, about 100 people have abandoned the tech giant’s augmented reality team over the past year to join Meta Platforms. They claim that Meta focused specifically on capturing people who worked on Microsoft’s HoloLens augmented reality headset.
According to the WSJ, Linkedin profiles show that more than 70 people who were part of Microsoft’s HoloLens team have left the project over the past year, and more than 40 of them have taken on new Meta positions.
Microsoft’s number one augmented reality advantage makes its employees a valuable asset to Meta. Microsoft announced the HoloLens project over five years ago in 2016, with the technology evolving into one of the most advanced headphones in the world.
Apple is trying to counter employee migration to meta by offering lucrative stock options and bonuses worth between $50,000 and $180,000, according to a report from Bloomberg. In late December 2021, the company offered bonuses to a group of engineers in silicon and hardware design and some working in software operations.
Facebook pushed to become Meta
Meta Platforms was formerly known as Facebook until the main brand was rebranded in October 2021, indicating the company’s growing ambitions outside of social media. Virtual reality hardware company Reality Labs has been hard at work in the ensuing months, successfully building a prototype of the VR Touch Gloves in mid-November 2021.
Advertising Tweet embed Facebook’s new name. The Meta helps build the metaverse, which is where we’ll play and communicate in 3D. Welcome to the next chapter of social networking. pic.twitter.com/ywSJPLsCoD
– Meta (@meta) October 28, 2021
Despite these early successes, Meta Central’s attempts to take control of the Metaverse resulted in no shortage of cash in the broader community, which includes leaders in crypto, NFT, blockchain, and GameFi.
Some crypto leaders like Hodl Asset’s Jenny Ta have suggested that Mark Zuckerberg shouldn’t be the one to lead Facebook into the Metaverse at all, given his history with data mining, privacy and content policies.
“In order to have a clean slate of Mita, he has to step down and he has to have a new CEO to run it,” she said in an interview with Cointelegraph in November.
Microsoft and Apple have both set their sights on the Metaverse for some time. In early November 2021, Microsoft announced a slew of Teams updates and upgrades for its Xbox game console, along with a new product called “Dynamics 365 Connected Spaces.”
The metaverse is here, and it’s not just changing the way we see the world but how we participate in it – from the factory floor to the boardroom. take a look. pic.twitter.com/h5tsdYMXRD
– Satya Nadella November 2, 2021
“Metaverse enables us to embed real-world computing and embed the real world into computing,” Microsoft CEO Satya Nadella said at the time.
“The most important thing is that we are able to bring our humanity with us, and choose how we want to experience this world.”