Ryan Reynolds-backed Mint Mobile to be acquired by T-Mobile
- March 15, 2023
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Ryan Reynolds-backed Mint Mobile will be bought by T-Mobile, the company announced on Wednesday. The acquisition is part of the wireless carrier’s plan to buy Ka’ena Corporation, which owns Ultra Mobile and Plum, for up to $1.35 billion.
The ‘Deadpool’ star appeared in a video posted to social media with T-Mobile CEO Mike Sievert, who welcomed Reynolds into the T-Mobile family – and touted Mint’s commitment to low prices.
T-Mobile announces T-Mobile’s acquisition of Mint and Ultra Mobile by the Un carrier on YouTube
In true Reynolds fashion, he had a sarcastic but humorous response.
“And T-Mobile has assured me that our incredibly improvised and borderline ruthless messaging strategy will also remain untouched,” he said in the video.
The jokes continued in T-Mobile’s press release.
“We are so fortunate that T-Mobile has beaten an aggressive last-minute offer from my mother, Tammy Reynolds, as we believe the excellence of her 5G network is a better strategic fit than my mother’s slightly above-average mahjong skills,” said the actor said in the publication.
“I’m so proud of the entire Mint team and so excited for what’s to come,” he added.
According to the press release, Reynolds will continue in his creative role on behalf of Mint.
In 2020, the actor sold Aviation Gin to Diageo for up to $610 million. The high-end gin company caused a stir after poking fun at a popular Peloton ad in 2019.
Exercise bike not included. #AviationGin pic.twitter.com/jYHW74h81l
— Ryan Reynolds (@VancityReynolds) December 7, 2019
Reynolds – along with fellow actor Rob McElhenney – also bought Welsh football club Wrexham from a fan ownership association in 2021, CBS Sports reports.
The duo reportedly invested £2million (about US$2.4million) in the club as part of the deal.
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